NorgesGruppen

Norway's largest grocery group — KIWI, MENY, SPAR and 2,100 stores

Norwegian flagNorway 🔒 74.4% Family-Controlled

Quick Facts

Legal Name
NorgesGruppen ASA
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Founded
1994
Headquarters
Oslo, Norway
CEO
Runar Hollevik (since 2015)
Employees
45,195 (2023)
Revenue
NOK 117.8 billion (2024)
Market Share
~44% (Norway grocery)

Overview

NorgesGruppen is Norway's largest grocery retailer, controlling approximately 44% of the domestic grocery market. The group operates over 2,100 stores across the country through five distinct retail formats, ranging from hard-discount to premium supermarkets, plus service retail and the wholesale arm ASKO.

The company traces its roots to 1866, when the Johannson family established Joh. Johannson, a wholesale business importing and distributing coffee and groceries in Norway. In 1994, NorgesGruppen was formed as a joint venture between ASKO (owned by Joh. Johannson) and several retail chains. The Johannson family became majority shareholders when Joh. Johannson was fully incorporated into NorgesGruppen in 2000.

Today, NorgesGruppen employs over 45,000 people representing 70 nationalities. About 46% of stores are company-owned, while the remaining 54% are operated by independent retailers — many of whom are also shareholders in the group. In 2024, the group generated NOK 117.8 billion in revenue (approximately EUR 10 billion), with first-half 2025 sales growing 5.6% to NOK 60.4 billion.

Stock Listings

NorgesGruppen's equity shares are not publicly traded. The company is structured as an ASA (Allmennaksjeselskap, Norwegian public limited company) but its shares are privately held and not listed on any stock exchange. The Johannson family controls 74.4% through Joh. Johannson Handel AS.

NorgesGruppen has, however, issued bonds listed on Oslo Børs (e.g., NORG92 FRN). In 2024, the company received a BBB+ (Positive) credit rating from Nordic Credit Rating, upgraded to A- (Stable) in 2025.

Ownership & Shareholders

NorgesGruppen ASA is controlled by the Johannson family through their holding company Joh. Johannson Handel AS, which owns 74.4% of shares and voting rights. The remaining shares are distributed among approximately 699 other shareholders.

ShareholderStakeType
Joh. Johannson Handel AS74.4%Family holding (Johannson family)
Independent retailers~20%Store-owning merchants
Treasury shares2.7%Company's own shares
Other shareholders~2.9%Institutional & other

Johan Johannson (born 1967), son of Knut Hartvig Johannson, is the controlling figure behind Joh. Johannson Handel AS. He inherited the stake from his father and took over as board chairman of NorgesGruppen in 2022.

Store Chains & Brands

Grocery Retail

KIWI
Discount (~700 stores)
MENY
Premium Supermarket
SPAR / EUROSPAR
Mid-Market Supermarket
Joker
Convenience / Rural
N
Nærbutikken
Neighborhood Stores

Service Retail

D
Deli de Luca
Convenience / Food-to-go
M
MIX
Convenience / Kiosks
J
Jafs
Fast Food

Wholesale & Distribution

ASKO
Wholesale (15 regional units)

Ownership Chain

The Company
NorgesGruppen ASA
↓ 74.4% owned by
Family Holding Company
Joh. Johannson Handel AS
↓ controlled by
Controlling Shareholder
Johan Johannson (Johannson family, since 1866)

Note: The remaining ~25.6% is held by independent retailers, institutional investors, and treasury shares. NorgesGruppen's unique model means many of its store-owning merchants are also minority shareholders in the group.

Frequently Asked Questions

Who owns NorgesGruppen?
NorgesGruppen is 74.4% owned by Joh. Johannson Handel AS, the family holding company of the Johannson family. Johan Johannson (born 1967) inherited the controlling stake from his father Knut Hartvig Johannson. The remaining shares are held by independent retailers, institutional investors, and treasury shares.
Where is NorgesGruppen headquartered?
NorgesGruppen is headquartered at Karenslyst allé 12-14, Skøyen, Oslo, Norway. The company has been based in Oslo since its formation in 1994.
What store chains does NorgesGruppen own?
NorgesGruppen operates five grocery chains: KIWI (hard-discount, ~700 stores), MENY (premium supermarkets), SPAR/EUROSPAR (mid-market), Joker (convenience), and Nærbutikken (neighborhood stores). It also runs service retail chains Deli de Luca, MIX, and Jafs, plus the ASKO wholesale/distribution network with 15 regional units.
Is NorgesGruppen publicly traded?
No. NorgesGruppen's equity shares are not listed on any stock exchange. The company has issued bonds listed on Oslo Børs, but its shares are privately held. The Johannson family controls 74.4% through Joh. Johannson Handel AS.
How big is NorgesGruppen compared to other Norwegian grocers?
NorgesGruppen is Norway's largest grocery group with approximately 44% market share. Its main competitors are Coop Norge (~29% market share) and REMA 1000 (~24% market share). Together, these three groups account for over 97% of Norwegian grocery retail.

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Sources

  1. NorgesGruppen — Om NorgesGruppen (accessed 10 March 2026)
  2. Grokipedia — NorgesGruppen (accessed 10 March 2026)
  3. Nordic Credit Rating — NorgesGruppen ASA Rating Report 2025 (accessed 10 March 2026)
  4. Wikipedia — Joh. Johannson (accessed 10 March 2026)
  5. Wikipedia — Johan Johannson (accessed 10 March 2026)
  6. ESM Magazine — Top 5 Supermarket Chains in Norway (accessed 10 March 2026)
  7. ESM Magazine — NorgesGruppen Market Share (accessed 10 March 2026)