Quick Facts
Overview
Procter & Gamble is one of the world's largest consumer goods companies, with a portfolio of 65+ brands sold in over 180 countries. Founded in 1837 in Cincinnati, Ohio by William Procter (an English candlemaker) and James Gamble (an Irish soapmaker), the company has grown from a small soap and candle business into a $84.3 billion global powerhouse. If you live in Europe, chances are you use P&G products every day — from Ariel laundry detergent and Fairy dish soap to Gillette razors and Pampers diapers.
The company operates across five major segments: Fabric & Home Care (36% of sales — including Ariel, Tide, Fairy, Swiffer, Febreze), Baby, Feminine & Family Care (24% — Pampers, Always, Tampax, Charmin), Beauty (18% — Pantene, Head & Shoulders, Olay, SK-II, Old Spice), Health Care (14% — Oral-B, Crest, Vicks), and Grooming (8% — Gillette, Braun). North America accounts for 52% of sales, with Europe at 22%.
In January 2026, Shailesh Jejurikar succeeded Jon Moeller as CEO. Moeller moved to the role of Executive Chairman. P&G's strategy has been to focus on its core "daily use" categories — laundry, diapers, razors, toothpaste — where brand loyalty is high and repeat purchases are frequent. The company has divested many brands over the past decade to sharpen this focus, selling off Pringles (to Kellogg's), Duracell (to Berkshire Hathaway), and its beauty brands like Wella and Clairol.
Stock Listings
| Exchange | Ticker | Currency | ISIN |
|---|---|---|---|
| New York Stock Exchange (NYSE) | PG | USD | US7427181091 |
Major Shareholders
P&G is widely held with no controlling shareholder. Institutional investors own approximately 66% of shares. The top 12 holders:
| Shareholder | Ownership | Type | Country |
|---|---|---|---|
| Vanguard Group | 9.99% | Asset Manager |  USA |
| BlackRock | 5.20% | Asset Manager | USA |
| State Street Corporation | 4.31% | Asset Manager | USA |
| Geode Capital Management | 2.60% | Asset Manager | USA |
| Norges Bank Investment Management | 1.37% | Sovereign Wealth Fund |  Norway |
| T. Rowe Price | 1.07% | Asset Manager | USA |
| Morgan Stanley | 0.92% | Investment Bank | USA |
| Fidelity Management & Research | 0.85% | Asset Manager | USA |
| Northern Trust | 0.76% | Asset Manager | USA |
| Charles Schwab Investment Management | 0.76% | Asset Manager | USA |
| Bank of America | 0.72% | Investment Bank | USA |
| State Farm Insurance | 0.72% | Insurance | USA |
Retail investors hold approximately 30% of shares. The remaining ~4% is held by company insiders.
Brands & Products
Fabric & Home Care (36% of sales)
Baby, Feminine & Family Care (24% of sales)
Beauty (18% of sales)
Health Care (14% of sales)
Grooming (8% of sales)
Ownership Structure
P&G has no controlling shareholder. It is widely held across thousands of institutional and retail investors. The three largest index fund managers — Vanguard, BlackRock, and State Street — collectively hold about 19.5% of shares.
Frequently Asked Questions
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Sources
- P&G — 2025 Annual Report, Financial Highlights (accessed 10 March 2026)
- P&G — Our Brands (accessed 10 March 2026)
- P&G — CEO Transition Press Release (accessed 10 March 2026)
- TIKR.com — Who Owns Procter & Gamble? Biggest Shareholders (accessed 10 March 2026)
- Britannica — Procter & Gamble Company (accessed 10 March 2026)
- CNBC — P&G replaces CEO Moeller with Jejurikar (accessed 10 March 2026)
- P&G — P&G History (accessed 10 March 2026)